Pricing Strategy
by @1kalin
Analyze and optimize product or service pricing using value-based, cost-plus, competitive, and tiered models with actionable recommendations.
clawhub install afrexai-pricing-strategy
π About This Skill
Pricing Strategy Analyzer
Analyze and optimize pricing for any product or service. Covers value-based, cost-plus, competitive, and tiered pricing models.
What It Does
Runs pricing power analysis (1% price increase = 12.5% profit increase for most businesses)
Calculates willingness-to-pay ranges using Van Westendorp methodology
Models tier structures (Good/Better/Best) with anchor pricing
Identifies pricing mistakes: leaving money on table, racing to bottom, ignoring segments
Generates competitor pricing matrices
Produces actionable pricing recommendations with revenue impact estimatesUsage
Ask your agent: "Analyze pricing for [product/service]" or "Help me set pricing for [new offering]"
Provide:
Current pricing (if any)
Target customer segment
Key competitors and their pricing
Cost structure (fixed + variable)
Current conversion rate and volumeThe agent will return a full pricing analysis with specific recommendations and projected revenue impact.
Pricing Frameworks Included
Value-Based Pricing
Calculate price based on quantified customer value, not your costs. The #1 pricing mistake is anchoring to cost instead of value delivered.
Tiered Pricing (Good/Better/Best)
Good: Entry point, captures price-sensitive segment (60-70% of value)
Better: Sweet spot, where most revenue comes from (85-90% of value)
Best: Premium anchor that makes Better look reasonable (100%+ of value)Competitive Positioning
Premium (20-50% above market): requires clear differentiation
Parity (Β±10%): compete on features/experience
Penetration (20-40% below): volume play, requires cost advantagePrice Elasticity Quick Test
Drop price 10%, measure volume change
If volume increases <10% β you have pricing power, raise prices
If volume increases >15% β you're in elastic territory, optimize for volumeKey Metrics to Track
ACV (Annual Contract Value) β are deals getting bigger or smaller?
Discount frequency β if >30% of deals need discounts, your list price is wrong
Time-to-close by price point β longer cycles at higher prices may still be more profitable
Expansion revenue % β best signal that your pricing captures ongoing valueResources
AI Revenue Leak Calculator β Find where you're losing money
AI Agent Context Packs β Industry-specific agent configs ($47/pack)
Agent Setup Wizard β Get your AI agent running in minutes
π‘ Examples
Ask your agent: "Analyze pricing for [product/service]" or "Help me set pricing for [new offering]"
Provide:
Current pricing (if any)
Target customer segment
Key competitors and their pricing
Cost structure (fixed + variable)
Current conversion rate and volumeThe agent will return a full pricing analysis with specific recommendations and projected revenue impact.
