π¦ ClawHub
Conversion Waterfall
by @linuszz
Analyze customer conversion through funnel stages. Use for identifying drop-off points and optimization opportunities.
TERMINAL
clawhub install conversion-waterfallπ About This Skill
name: conversion-waterfall description: "Analyze customer conversion through funnel stages. Use for identifying drop-off points and optimization opportunities."
Conversion Waterfall
Metadata
Instructions
Analyze conversion rates at each stage of the customer journey for $ARGUMENTS.
Framework
The Funnel Structure
βββββββββββββββββββββββββββββββββββ
β AWARENESS β 100,000 visitors
β 100% β
βββββββββββββββββββββββββββββββββββ€
β INTEREST β 50,000 engaged
β 50% β β 50% drop-off
βββββββββββββββββββββββββββββββββββ€
β CONSIDERATION β 20,000 qualified
β 20% β β 60% drop-off
βββββββββββββββββββββββββββββββββββ€
β INTENT β 8,000 trials
β 8% β β 60% drop-off
βββββββββββββββββββββββββββββββββββ€
β PURCHASE β 2,000 customers
β 2% β β 75% drop-off
βββββββββββββββββββββββββββββββββββ
Output
## Conversion Waterfall: [Product/Service]Funnel Metrics
| Stage | Volume | Conversion Rate | Drop-off | Value |
|-------|--------|-----------------|----------|-------|
| Awareness | 100,000 | 100% | - | - |
| Interest | 50,000 | 50% | 50,000 | $0 |
| Consideration | 20,000 | 40% | 30,000 | $0 |
| Intent | 8,000 | 40% | 12,000 | $0 |
| Purchase | 2,000 | 25% | 6,000 | $200K |
Key Findings
Largest Drop-off: Consideration β Intent (60% loss)
Root cause: [Analysis]
Opportunity: [Potential improvement] Best Conversion: Awareness β Interest (50%)
Driver: [What's working] Recommendations
1. [Priority 1]: Address [stage] drop-off
2. [Priority 2]: Improve [stage] conversion