Creator Attribution Lite

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name: creator-attribution-lite description: Connect creator content outputs to practical business outcomes using a lightweight attribution model. Use when the user asks which posts drove clicks/leads/sales, wants to prioritize high-ROI content types, or needs simple performance decisions without full BI setup.

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Creator Attribution Lite

Skill Card

Category: Measurement

Core problem: Which content actions actually move outcomes?

Best for: Small-team performance review

Expected input: Content list + campaign metadata + simple outcome fields

Expected output: Lightweight attribution view + insight notes

Creatop handoff: Feed winning patterns back to Creatop templates

What this does

Show which content likely moved business outcomes, not just vanity metrics.

Workflow

1) Validate data availability

Minimum fields per content item:

content ID + date + platform

views/watch metric

click metric

downstream metric (lead/signup/sale/GMV)

If real data is missing, run simulation mode and label outputs clearly as demo/synthetic.

2) Map funnel stage

Classify each content item as:

awareness

consideration

conversion

3) Compute lightweight impact score

Use transparent weighted components:

engagement quality

click intent

conversion signal

Explain formula and normalization assumptions.

4) Output action decisions

Return:

ranked performers

pause/optimize list

next 3 content bets with rationale

confidence note (sample size/data quality)

Quality rules

Keep model explainable and auditable.

Avoid fake precision on tiny samples.

Do not overclaim causality; treat as directional evidence.

License

Copyright (c) 2026 Razestar.

This skill is provided under CC BY-NC-SA 4.0 for non-commercial use. You may reuse and adapt it with attribution to Razestar, and share derivatives under the same license.

Commercial use requires a separate paid commercial license from Razestar. No trademark rights are granted.