GTM Meeting Prep
by @davidslavich
Prepare a seller or growth rep for an upcoming sales or partnership meeting. Produces a pre-meeting brief with account context, attendee research, discovery...
clawhub install gtm-meeting-prepπ About This Skill
name: gtm-meeting-prep description: > Prepare a seller or growth rep for an upcoming sales or partnership meeting. Produces a pre-meeting brief with account context, attendee research, discovery questions, and a recommended conversation arc. Use when a user has a call, demo, or intro meeting scheduled. Triggers: "prep me for my call with X," "I have a meeting with [company] tomorrow," "what should I ask [title] at [company]," or when a calendar invite or attendee list is provided. license: MIT compatibility: Requires web search access for attendee and account research. metadata: author: iCustomer version: "1.0.0" website: https://icustomer.ai
GTM Meeting Prep
Produce a pre-meeting brief. Tailor everything to the specific company, attendees, and meeting type β no generic output.
Steps
1. Identify meeting type β Cold Intro, Demo, POC Kick-off, Proposal, Partnership,
or QBR. Each has a different focus and tone.
2. Account context β pull key facts: business model, size, stack, recent news.
Reuse an existing account brief if one was run via gtm-account-research.
3. Attendee research β for each attendee: title, seniority, LinkedIn activity,
tenure, likely priorities based on role. Flag any warm path (mutual connection,
partner network, prior engagement).
4. Discovery questions β generate 5 prioritized questions. Default stack:
open β current state β pain β success criteria β decision process.
Tailor to title (technical evaluator β economic buyer β end user).
5. Landmines β flag topics to avoid: internal builds they're proud of, recent
org changes, competitors to not name-drop without reason.
6. Narrative arc β recommend a 4-act flow: Open (5min) β Discover (15β20min)
β Show (10β15min) β Close (5min). Define the meeting "win" β rarely "close the
deal" for a first call.
Output
# Meeting Brief: [Company] β [Meeting Type] | [Date]Account: [3-sentence snapshot]
Segment: [ICP segment] | Product angle: [what you're positioning]
Stack: [Relevant tools]
Signals: [1β2 buying signals with dates]
Attendees:
[Name Β· Title Β· Key priority Β· Warm path if any]
Landmines: [What to avoid]
Narrative Arc:
Open β [agenda, rapport] β Discover β [top 3 areas] β Show β [what to demo] β Close β [ask]
Top 5 Discovery Questions:
1.
2.
3.
4.
5.
Meeting Win: [What "success" looks like for this specific call]
Proposed Next Step: [Specific ask to close the meeting]