π¦ ClawHub
Leadgenius
by @ncreighton
Enrich and score sales leads using AI-powered analysis, data validation, and CRM integration. Use when the user needs lead qualification, contact enrichment,...
TERMINAL
clawhub install leadgeniusπ About This Skill
name: Automated Lead Generation Pipeline with Gmail & Salesforce Integration description: "Enrich and score sales leads using AI-powered analysis, data validation, and CRM integration. Use when the user needs lead qualification, contact enrichment, data cleansing, or automated scoring for sales pipeline optimization." version: 1.0.0 homepage: https://github.com/ncreighton/empire-skills metadata: { "openclaw": { "requires": { "env": ["LEADGENIUS_API_KEY", "CRM_API_KEY", "ENRICHMENT_SERVICE_KEY"], "bins": [] }, "os": ["macos", "linux", "win32"], "files": ["SKILL.md"], "emoji": "β" } }
LeadGenius: AI-Powered Lead Enrichment & Scoring
LeadGenius is an enterprise-grade lead intelligence skill that transforms raw prospect data into actionable sales intelligence. Using advanced AI algorithms, this skill automatically enriches contact records, validates data accuracy, assigns dynamic lead scores, and syncs enriched profiles directly to your CRM. Perfect for sales teams, demand gen professionals, and marketing operations who need to maximize conversion rates and prioritize high-value opportunities.
Overview
LeadGenius solves the critical sales challenge: identifying which leads are actually worth pursuing. Manual lead qualification wastes 30-40% of sales team time, and incomplete contact data kills deal momentum. This skill eliminates friction by:
LeadGenius integrates with Salesforce, HubSpot, Pipedrive, Zoho CRM, Google Sheets, Slack notifications, and Zapier for workflow automation.
Quick Start
Try these example prompts to get started immediately:
Example 1: Score and Enrich a Single Lead
Enrich and score this prospect:
Name: Sarah Chen
Company: Acme Corp
Email: s.chen@acmecorp.com
Industry: SaaS
Company size: 150 employeesAdd missing contact details, assign a lead score (0-100), and flag any data quality issues.
Example 2: Batch Enrich from CSV with CRM Sync
I have a CSV file with 500 prospects (name, company, industry only).
Please:
1. Enrich all records with email, phone, LinkedIn URL, job title
2. Score each lead based on engagement potential
3. Flag low-quality records for review
4. Sync all valid records to my Salesforce instance
5. Send me a summary report to SlackMy Salesforce org ID is: 00D123456789ABCDE
Example 3: Find High-Intent Leads with Specific Criteria
Score and filter all leads where:
Company revenue: $10M - $1B
Industry: Financial Services or Healthcare
Decision-maker title: VP or C-level
Company has recent funding/news Return top 50 leads sorted by score, ready to add to my HubSpot campaign.
Example 4: Data Quality Audit
Run a data quality audit on our existing 2,000-person prospect database:
Flag duplicate records
Validate all email addresses
Identify missing critical fields (email, phone, job title)
Score data completeness
Generate a remediation plan Send results to my Google Sheet.
Capabilities
Lead Enrichment
AI-Powered Lead Scoring
Data Validation & Cleansing
CRM & Marketing Platform Integrations
Reporting & Analytics
Configuration
Environment Variables (Required)
# LeadGenius API credentials
export LEADGENIUS_API_KEY="sk_live_1234567890abcdef"
export LEADGENIUS_BASE_URL="https://api.leadgenius.io/v2"CRM Integration (choose one or configure multiple)
export SALESFORCE_ORG_ID="00D123456789ABCDE"
export SALESFORCE_API_TOKEN="sfdc_token_here"
export HUBSPOT_API_KEY="hs-api-key-here"
export PIPEDRIVE_API_KEY="pd_api_key_here"Enrichment Data Services
export ENRICHMENT_SERVICE_KEY="enrich_key_here"
export CLEARBIT_API_KEY="clearbit_key_here" # Optional secondary enrichment
export HUNTER_API_KEY="hunter_api_key_here" # Optional email finderNotifications
export SLACK_WEBHOOK_URL="https://hooks.slack.com/services/..."
export NOTIFICATION_EMAIL="ops@company.com"Data Compliance
export GDPR_MODE="true"
export AUDIT_LOG_ENABLED="true"
export DATA_RETENTION_DAYS="90"
Configuration Options
{
"scoring": {
"model": "advanced",
"weight_engagement": 0.35,
"weight_firmographic": 0.40,
"weight_behavioral": 0.25,
"threshold_hot": 75,
"threshold_warm": 50,
"threshold_cold": 0
},
"enrichment": {
"max_api_calls_per_second": 100,
"retry_failed_lookups": true,
"max_retries": 3,
"confidence_threshold": 0.85
},
"crm_sync": {
"auto_update_existing": true,
"map_custom_fields": {
"lead_score": "Lead_Score__c",
"enrichment_date": "Last_Enrichment_Date__c",
"data_quality": "Data_Quality_Score__c"
},
"assignment_rules": "use_crm_rules"
},
"deduplication": {
"strategy": "smart_merge",
"match_threshold": 0.95,
"merge_engagement_history": true
}
}
Example Outputs
Lead Enrichment Output
{
"original_record": {
"name": "John Smith",
"company": "TechCorp Inc",
"email": "john@techcorp.com"
},
"enriched_record": {
"name": "John Smith",
"email": "john.smith@techcorp.com",
"phone": "+1-415-555-0123",
"mobile": "+1-415-555-0124",
"linkedin_url": "https://linkedin.com/in/johnsmith",
"job_title": "VP of Sales",
"department": "Sales",
"seniority_level": "Executive",
"company": "TechCorp Inc",
"company_revenue": "$450M",
"company_headcount": "2,150",
"company_founded": "2010",
"industry": "Software/SaaS",
"hq_city": "San Francisco",
"hq_state": "CA",
"technologies": ["Salesforce", "HubSpot", "Marketo", "AWS"],
"recent_news": ["Series D funding $75M", "Opened EU office"],
"hiring_status": "aggressive"
},
"lead_score": {
"total_score": 82,
"engagement_score": 75,
"firmographic_score": 88,
"behavioral_score": 80,
"intent_score": 85,
"tier": "HOT",
"recommendation": "Add to priority nurture sequence"
},
"data_quality": {
"completeness_score": 94,
"missing_fields": [],
"confidence": 0.98,
"last_verified": "2024-01-15T14:32:00Z"
},
"enrichment_metadata": {
"enrichment_timestamp": "2024-01-15T14:32:00Z",
"sources": ["Clearbit", "RocketReach", "Crunchbase"],
"processing_time_ms": 1240
}
}
Batch Enrichment Summary Report
LeadGenius Enrichment Report
Generated: 2024-01-15 | Processed: 500 leads in 3m 24sENRICHMENT RESULTS:
β Successfully enriched: 485 (97%)
β Partially enriched: 12 (2.4%)
β Failed enrichment: 3 (0.6%)
DATA QUALITY METRICS:
Email addresses found: 98.2%
Phone numbers found: 87.5%
Job titles appended: 94.1%
LinkedIn URLs added: 91.3%
Company data complete: 99.8%
LEAD SCORING DISTRIBUTION:
HOT (75-100): 128 leads (25.6%)
WARM (50-74): 247 leads (49.4%)
COLD (0-49): 125 leads (25.0%)
TOP 10 LEADS (by score):
1. Jane Doe - VP Product - Acme Corp - Score: 96
2. Mike Johnson - CTO - TechCorp - Score: 94
3. Lisa Wang - Director of Sales - DataSys Inc - Score: 92
... (7 more)
CRM SYNC STATUS:
Synced to Salesforce: 485 records
Synced to HubSpot: 485 records
Sync errors: 0
NEXT STEPS:
β’ 128 HOT leads ready for immediate outreach
β’ 3 failed enrichments - check email/company name spelling
β’ Review 12 partially enriched records for manual completion
Tips & Best Practices
Maximize Lead Quality
1. Start with Clean Source Data: Ensure company names match official legal entities for best enrichment accuracy 2. Enrich Before Scoring: Complete enrichment always yields better scoring accuracy than sparse data 3. Set Industry-Specific Thresholds: SaaS/tech buyers often need different score thresholds than enterprise manufacturing 4. Refresh Stale Leads: Re-enrich quarterly; job titles, company data, and technologies change frequently 5. Combine with First-Party Data: Layer your engagement data (email opens, website visits, form fills) with enriched firmographics for 40% better accuracyOptimize CRM Sync
1. Map Custom Fields Early: Define your lead score field, enrichment date, and data quality custom fields in your CRM before first sync 2. Use Assignment Rules: Configure CRM assignment rules to automatically route high-score leads to top closers 3. Set Up Automation: Create CRM workflows that trigger nurture campaigns when leads hit certain score thresholds 4. Monitor Sync Health: Check weekly sync reports for errors; most errors are company name mismatches or field mapping issues 5. Batch Process Off-Peak: Process large enrichments during non-business hours to avoid CRM API rate limitsReduce False Positives
1. Balance Scoring Weights: If your conversion data shows company size matters more than engagement, adjust weightings 2. Test Score Thresholds: Run pilots with different HOT/WARM/COLD thresholds against your actual close rates before rolling out 3. Include Negative Signals: Mark leads from industries/company sizes where you've had poor success; these should lower scores 4. Review Outliers Monthly: Audit leads scoring 85+ that didn't convert; adjust model weights based on patterns 5. Avoid Over-Reliance on Scores: Use scores as input to human judgment, not replacement; sales intuition still mattersData Privacy & Compliance
1. Honor Unsubscribe Lists: Filter out contacts who've opted out of marketing before enrichment 2. Review GDPR Impact: EU contacts have stricter consent requirements; consider GDPR_MODE=true 3. Audit Data Sources: Review which sources provide your enrichment data quarterly for compliance 4. Retain Audit Logs: Keep 90-180 days of enrichment logs to prove data sourcing in case of privacy auditsSafety & Guardrails
What LeadGenius Will NOT Do
Limitations & Boundaries
π‘ Examples
Try these example prompts to get started immediately:
Example 1: Score and Enrich a Single Lead
Enrich and score this prospect:
Name: Sarah Chen
Company: Acme Corp
Email: s.chen@acmecorp.com
Industry: SaaS
Company size: 150 employeesAdd missing contact details, assign a lead score (0-100), and flag any data quality issues.
Example 2: Batch Enrich from CSV with CRM Sync
I have a CSV file with 500 prospects (name, company, industry only).
Please:
1. Enrich all records with email, phone, LinkedIn URL, job title
2. Score each lead based on engagement potential
3. Flag low-quality records for review
4. Sync all valid records to my Salesforce instance
5. Send me a summary report to SlackMy Salesforce org ID is: 00D123456789ABCDE
Example 3: Find High-Intent Leads with Specific Criteria
Score and filter all leads where:
Company revenue: $10M - $1B
Industry: Financial Services or Healthcare
Decision-maker title: VP or C-level
Company has recent funding/news Return top 50 leads sorted by score, ready to add to my HubSpot campaign.
Example 4: Data Quality Audit
Run a data quality audit on our existing 2,000-person prospect database:
Flag duplicate records
Validate all email addresses
Identify missing critical fields (email, phone, job title)
Score data completeness
Generate a remediation plan Send results to my Google Sheet.
βοΈ Configuration
Environment Variables (Required)
# LeadGenius API credentials
export LEADGENIUS_API_KEY="sk_live_1234567890abcdef"
export LEADGENIUS_BASE_URL="https://api.leadgenius.io/v2"CRM Integration (choose one or configure multiple)
export SALESFORCE_ORG_ID="00D123456789ABCDE"
export SALESFORCE_API_TOKEN="sfdc_token_here"
export HUBSPOT_API_KEY="hs-api-key-here"
export PIPEDRIVE_API_KEY="pd_api_key_here"Enrichment Data Services
export ENRICHMENT_SERVICE_KEY="enrich_key_here"
export CLEARBIT_API_KEY="clearbit_key_here" # Optional secondary enrichment
export HUNTER_API_KEY="hunter_api_key_here" # Optional email finderNotifications
export SLACK_WEBHOOK_URL="https://hooks.slack.com/services/..."
export NOTIFICATION_EMAIL="ops@company.com"Data Compliance
export GDPR_MODE="true"
export AUDIT_LOG_ENABLED="true"
export DATA_RETENTION_DAYS="90"
Configuration Options
{
"scoring": {
"model": "advanced",
"weight_engagement": 0.35,
"weight_firmographic": 0.40,
"weight_behavioral": 0.25,
"threshold_hot": 75,
"threshold_warm": 50,
"threshold_cold": 0
},
"enrichment": {
"max_api_calls_per_second": 100,
"retry_failed_lookups": true,
"max_retries": 3,
"confidence_threshold": 0.85
},
"crm_sync": {
"auto_update_existing": true,
"map_custom_fields": {
"lead_score": "Lead_Score__c",
"enrichment_date": "Last_Enrichment_Date__c",
"data_quality": "Data_Quality_Score__c"
},
"assignment_rules": "use_crm_rules"
},
"deduplication": {
"strategy": "smart_merge",
"match_threshold": 0.95,
"merge_engagement_history": true
}
}