Logo Branding System

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name: logo-branding-system version: 1.1.1 description: A professional pipeline for building everything from a core mark to a complete brand visual system, ensuring creative quality, execution consistency, and shippable delivery. triggers: - Logo & Branding Professional Design System metadata: {"clawdbot":{"emoji":"🤖","requires":{"bins":["npm","npx"]},"install":"npm install -g @dlazy/cli@1.0.9","installAlternative":"npx @dlazy/cli@1.0.9","homepage":"https://github.com/dlazyai/cli","source":"https://github.com/dlazyai/cli","author":"dlazyai","license":"see-repo","npm":"https://www.npmjs.com/package/@dlazy/cli","configLocation":"~/.dlazy/config.json","apiEndpoints":["api.dlazy.com","files.dlazy.com"]},"openclaw":{"systemPrompt":"当你需要使用此技能时，请严格遵循此技能提供的指南进行规划和执行。你可以通过调用 dlazy CLI 的各类生成模型（如 dlazy seedream-4.5 等）来完成实际的图片渲染。注意：Windows PowerShell 中不允许使用 & 或 && 进行命令串联或后台运行，请单独且同步地执行命令。"}}

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身份验证 (Authentication)

所有请求都需要 dLazy API key。推荐使用 dlazy login 完成登录：

dlazy login

该命令使用设备码流程（远程终端也可用），登录成功后 自动把 API key 写入本地 CLI 配置，无需手动复制粘贴。

备选：手动设置 API Key

如果你已有 API key，也可以直接保存：

dlazy auth set YOUR_API_KEY

CLI 会把 key 保存在你的用户配置目录（macOS/Linux 上为 ~/.dlazy/config.json，Windows 上为 %USERPROFILE%\.dlazy\config.json），文件权限仅限当前操作系统用户访问。你也可以用 DLAZY_API_KEY 环境变量按次传入。

手动获取 API Key

1. 登录或在 dlazy.com 创建账号 2. 访问 dlazy.com/dashboard/organization/api-key 3. 复制 API Key 区域显示的密钥

每个 key 都属于你自己的 dLazy 组织，可在同一控制面板随时轮换或吊销。

关于与来源 (Provenance)

CLI 源代码: github.com/dlazyai/cli

维护者: dlazyai

npm 包名: @dlazy/cli（本技能 install 字段固定到 1.0.9 版本）

官网: dlazy.com

如果你不希望在系统上长期保留一个全局 CLI，可以按需运行：

npx @dlazy/cli@1.0.9 

如选择全局安装，技能的 metadata.clawdbot.install 字段已固定到 npm install -g @dlazy/cli@1.0.9。安装前建议先到 GitHub 仓库审阅源码。

工作原理 (How It Works)

此技能是 dLazy 托管 API 的轻量封装。调用时：

你提供的提示词与参数会发送到 dLazy API（api.dlazy.com）进行推理。

传入图像 / 视频 / 音频字段的本地文件路径会被 CLI 上传到 dLazy 媒体存储（files.dlazy.com），以便模型读取 —— 与任何云端生成 API 的流程一致。

API 返回的生成结果 URL 由 files.dlazy.com 托管。

这是标准的 SaaS 调用模式；技能本身不会越权访问网络或文件系统，所有动作都由 dLazy CLI 完成。

Logo & Branding Professional Design System

English · 中文

A professional pipeline for building everything from a core mark to a complete brand visual system, ensuring creative quality, execution consistency, and shippable delivery.

Core Principles

1. Stepwise execution - Use a progressive flow; never dump large outputs in one shot. - When a single plan exceeds 2 images, submit the execution plan and wait for confirmation before generating. - Upstream assets must be confirmed before downstream applications proceed. 2. Object consistency - The same brand element stays strictly consistent across all applications. - When deriving variants from an existing image, the goal is to replicate consistency, not to reinterpret. 3. User assets first - Reference images, logos, and assets provided by the user have the highest priority. - Strictly separate visual style from textual content; the brand name uses what the user specifies.

Execution Framework

Step 0: Task Planning (Mandatory)

Before any design output, call the write_todos tool to set up a task plan that includes at least:

Gather requirements and boundaries

Design the core logo concept

Generate derivatives and the brand system

Phase confirmation and iterative correction

Execution rules:

Keep only one task in_progress; the rest are pending.

Update write_todos status as soon as each phase finishes.

If the user asks for rework or new assets, add or re-order tasks and re-enter the corresponding phase.

Step A: Gather Requirements

You must confirm:

Brand name

Industry or product category

Component scope (logo only, or with derivatives)

Component definitions:

Logo: the core brand mark

Derivatives: real-world applications based on the brand mark

Step B: Establish the Core Mark

New mark design follows:

Single focus: one central element, no background or decorative interference

Symbolic abstraction: distill to the most recognizable form

Clear silhouette: high-contrast outline, well-defined edges

Default 1K resolution

Concept rules:

For open-ended requests, default to 4 distinct design directions

Present each concept individually, not as a tile grid

Each concept comes with a 100–200 word design rationale

Wait for user confirmation before proceeding

Step C: Create Derivatives

Possible directions:

1. Mark variants - Structural variants: lettermark, wordmark, symbol mark, combination mark - Layout or orientation variants - Color variants - Size and use-case variants 2. Brand patterns and supporting graphics - Generate independent, reusable graphic assets 3. Physical applications - Business cards and stationery - Packaging and merchandise - Environmental signage and wayfinding 4. Social-media assets - Generate ready-to-post final images 5. Brand identity system - Brand core (story, pillars, voice) - Logo system - Color system - Typography system - Visual language - Application examples

Application design principles:

Place the mark with restraint; avoid oversized, dead-center placements

Deconstruct brand elements into patterns, icons, color blocks

Use whitespace to organize visual hierarchy

Emphasize material and texture experience

Phase Confirmation and Rollback Rules

Confirm at the end of every step before continuing.

When the user adjusts an intermediate result, return to the corresponding upstream step first, then sync downstream assets.

If the user supplies new reference assets, immediately reset the consistency baseline and unify subsequent outputs.

Output Format

Requirements summary

Current-phase deliverable

Next-step plan and items awaiting confirmation

Current todo status (phase, completed, pending)

Key Value

Progressive workflow that lowers rework cost

Multi-direction concept exploration that improves decision quality

End-to-end consistency control that strengthens brand recognition

Integrated delivery from logo to brand system

🛠️ 执行与生成指南 (CRITICAL EXECUTION INSTRUCTIONS)

你是可以执行终端命令的智能 Agent！

【严格禁止行为】

严禁：将提示词保存到任何文件中（如 txt, md）。

严禁：要求用户自己去第三方平台（如 Midjourney）生成图片。

严禁：一次性批量生成所有图片，或一次性执行多个命令。

【必须遵循的交互与执行流程】 你必须严格分步执行，并在每一步停下来等待用户回复：

1. 第一步：主动收集需求。当用户提出需求时，不要做任何设计和生成，先向用户提问（如产品特点、目标人群、想要几张图等）。必须等待用户回答。 2. 第二步：输出草案并请求确认。根据用户的回答，制定套图计划，并输出第一张图的提示词草案。询问用户：“是否确认这个提示词，可以开始生成第一张图了吗？” 必须等待用户回答“确认”。 3. 第三步：单次执行终端命令。用户确认后，你必须使用终端执行命令（如 dlazy seedream-4.5 --prompt "..."），每次只能执行一个生成命令。重要：必须使用同步命令，绝不要在命令末尾加 &，绝不要使用 &&，这是在 Windows PowerShell 下运行！ 4. 第四步：交付与循环。命令返回结果后，把图片 URL 发给用户，并询问“对这张满意吗？我们可以继续生成下一张了吗？”。收到确认后再继续下一步。