PLS Marketing Ideas

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name: marketing-ideas description: Generate campaign concepts, viral hooks, and marketing strategies that go beyond "buy my product." Use when: (1) Planning campaigns, (2) Creating content hooks, (3) Brainstorming promotions, (4) Developing brand messaging.

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Marketing Ideas

Generate campaign concepts, viral hooks, and marketing strategies.

Idea Generation Framework

1. Define Trigger

Product feature/launch

Pain point

Customer feedback

2. Apply Frameworks

PAS (Problem-Agitate-Solution)

AIDA (Attention-Interest-Desire-Action)

Jobs To Be Done

StoryBrand

Campaign Templates

Challenge Campaign

Name: [N]-Day Challenge

Hook: "Can we [achieve result] in [timeframe]?"

Controversy Campaign

Hook: Unpopular truth or industry insight

Angle: Challenge conventional wisdom

Behind-the-Scenes

Hook: Peek behind the curtain

Angle: Authenticity, transparency

Social Proof

Hook: Real results from real customers

Angle: Proof over promises

Educational Campaign

Hook: Teach something valuable

Angle: Authority building

Hook Templates

Pattern Interrupts

"Most dealers are doing this wrong..."

"I'll probably get hate for saying this..."

"This cost us $100K to learn..."

Curiosity Gaps

"The one change that [result]..."

"Why [competitor type] are failing..."

Idea Generation Checklist

- [ ] Validates pain point
[ ] Differentiates from competition
[ ] Aligns with brand voice
[ ] Clear CTA
[ ] Measurable success potential