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Short Video Hook Lab

by @leooooooow

Generate, test, and refine short-video hooks for TikTok, Reels, and Shorts with retention-first structure. Use when the user wants stronger openings, better...

Versionv1.0.3
Downloads1,002
Installs4
TERMINAL
clawhub install short-video-hook-lab

πŸ“– About This Skill


name: short-video-hook-lab description: Generate, test, and refine short-video hooks for TikTok, Reels, and Shorts with retention-first structure. Use when the user wants stronger openings, better first-3-second performance, multiple hook variants, or rewrite support for low-retention scripts.

Short Video Hook Lab

Skill Card

  • Category: Creator Content
  • Core problem: How to improve first-3-second retention?
  • Best for: Hook iteration before recording
  • Expected input: Raw script or opening lines + target audience + product angle
  • Expected output: Ranked hook variants with rationale and filming complexity
  • Creatop handoff: Push winning hook into Creatop script composer
  • Overview

    Generate high-retention openings that are specific, shootable, and platform-native.

    Workflow

    1) Capture context

    Collect:

  • target audience
  • core promise
  • desired action (watch/comment/click/buy)
  • platform (TikTok / Reels / Shorts)
  • If key context is missing, infer minimal defaults and mark assumptions.

    2) Generate 12 hook variants

    Cover 6 families:

  • contrarian
  • checklist
  • mistake/fix
  • proof-first
  • personal observation
  • urgent timing
  • Evidence rule for proof-first hooks:

  • Use real metrics only when verified.
  • If not verified, avoid precise numbers and use non-fabricated wording.
  • 3) Score and select

    Score each hook (1–5):

  • clarity
  • curiosity
  • specificity
  • filmability
  • promise-action fit (optional tie-break)
  • Pick Top 3 + 1 backup.

    4) Build micro execution pack

    For each selected hook, provide:

  • hook line
  • 10-second flow (3 bullets)
  • on-screen text
  • CTA line
  • filming complexity (low/medium/high)
  • Output rules

  • Keep language conversational and human.
  • Avoid clickbait that cannot be fulfilled.
  • Prefer concrete wording over vague hype.
  • If uncertain, choose clarity over cleverness.
  • License

    Copyright (c) 2026 Razestar.

    This skill is provided under CC BY-NC-SA 4.0 for non-commercial use. You may reuse and adapt it with attribution to Razestar, and share derivatives under the same license.

    Commercial use requires a separate paid commercial license from Razestar. No trademark rights are granted.